You often receive updates, offers and even requests for donations from me on behalf of the Alzheimer’s Association. Today I am writing you with a very personal challenge … and a promise.
If you can help us raise $5,000 today, on this, the last day of a huge year of accomplishment toward a world without Alzheimer’s disease, I will match that entire amount. Your support will help us make even more progress in 2013.
This year we launched two new products – Alzheimer’s Navigator™ and AlzConnected™ – to help people with Alzheimer’s and their families manage the journey with this devastating disease. These easy-to-use tools complement the thousands of face-to-face support groups and education programs held in communities nationwide. We saw great progress in early diagnosis and the Alzheimer’s Association made our largest grant ever to the Dominantly Inherited Alzheimer’s Network-Therapeutic Trials Unit (DIAN-TTU) to enable the program to move forward more quickly with innovative drug and biomarker trials in people with genetically based, young-onset Alzheimer’s disease. And, with support from more than 500,000 advocates and Association volunteer leadership, we saw the first ever national plan for Alzheimer’s disease published in May.
But our work – your work and my work is not finished. The financial impact of Alzheimer’s on families, the healthcare system, and society is heartbreaking. Your financial generosity and personal commitment inspires me to do whatever I can to support the vision for a world without Alzheimer’s. I promise we will continue to work every single day to find better support, treatment, and ultimately a way to stop the trajectory of Alzheimer’s disease.
This is why I am asking you to consider donating one of the following amounts:
- $17 for the more than 17 billion hours of unpaid care to those with Alzheimer’s
- $20 for the more than 5 million people living with Alzheimer’s today and their 15 million caregivers
- $50 for the 50% of people that have Alzheimer’s but have never received a diagnosis
- $68 for the every 68 seconds someone in the United States develops Alzheimer’s
- $200 for the estimated $200 billion spent on Alzheimer’s care this year in the U.S.
It doesn’t just take courage to make progress in the fight against Alzheimer’s. It also takes commitment. All you have to do is take action. Please give generously right now when your dollars can have twice the impact.
Can I please count on you today?
With heartfelt thanks,
Angela Geiger
Chief Strategy Officer
P.S. In addition to making a donation to the Alzheimer’s Association today, you can also make a big difference by joining me in becoming a member in our sister organization, the Alzheimer’s Impact Movement (AIM) for only $20. This organization is committed to the same policy goals as the Alzheimer’s Association and uses exciting new tools to leverage the will of our community and the full force of the federal government to overcome the Alzheimer’s crisis.
According to the Internal Revenue Service, contributions to the Alzheimer’s Impact Movement are not deductible as charitable contributions for federal income tax purposes. Membership fees will not be matched.
http://www.optimumseniorcare.com/services/alzheimerscare.php